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$ir Mike Brings Back Authenticity to Hip-Hop

  • December 19, 2020
  • Blanch Sheldon
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A native of Miami, Florida, $ir Mike has been making waves on the East Coast for over eight years. He has established a strong presence in numerous college parties, house shows, and music festivals throughout his career.

The artist entered the music industry with a sense of dissatisfaction and desire to make a change. $ir Mike has become disappointed with the current state of hip-hop, which is quickly becoming saturated with mediocre music. Recognizing his unique style and penchant for introspection, the artist decided to do what he could to transform hip-hop one track at a time.

Music has played an essential role throughout $ir Mike’s life. From an early age, he was already exposed to a variety of styles and genres. These influences range from artists like Johnny Cash to Tupac. Because of this wide range of influences, $ir Mike developed an eclectic taste and sensibility.

His latest mixtape, “Dreadication,” is a collection of remixed songs. His entire discography includes back-to-back originals, remixes, and features. The skating subculture is also a significant influence on $ir Mike’s artistry. “I skate more than I study,” he says of his lifestyle. It comes as no surprise then that the skateboarding community has been receptive to his music.

$ir Mike creates and maintains his own content, fulfilling the roles of both an artist and a co-owner of 333 Record Label. The record label is slowly bringing new artists under its wing. 333 Record Label provides support to up-and-coming artists looking to gain recognition in the hip-hop community while establishing their financial freedom.

Earlier in his career, $ir Mike started with a dozen of good songs. He believed in the quality of his music and pushed forward with his artistry. $ir Mike has also forayed into entrepreneurship. He launched his own merchandise that reflects the meaning of his music. Together, his songs and his product line create a unified image for the artist that listeners can enjoy. As an entrepreneur and designer, $ir Mike incorporates graphics relevant to the times.

“My music is candy and medicine,” explains $ir Mike. This comment alludes to how listeners enjoy his music purely for pleasure as “ear candy.” At the same time, fans discover that $ir Mike’s songs foster healing. This reception is understandable, perhaps even inevitable, for an artist who has experienced his fair share of struggles.

When $ir Mike began trying to break into the scene, he used the online music platform Soundcloud. However, promoters failed to take him seriously. This experience challenged the artist to explore other venues that would better reflect his professionalism. Throughout his journey, $ir Mike also realized the difficulty of balancing creative freedom with promotion and marketing. His struggle to find his voice and maintain his authenticity resonates with his listeners and makes his music more relatable.

$ir Mike courageously sets out to transform the hip-hop industry. He is connecting with fellow enthusiasts of authentic music who can tune in to his channel and frequency.

You can follow $ir Mike on his YouTube channel to learn more.

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Opinions expressed by Voyage NY contributors are their own.
Blanch Sheldon

A fashion enthusiast who owns a boutique in Chicago. She also shares her insights about fashion, lifestyle and marketing through her blogs.

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