Your band makes money on gigs, but is it enough? One of the best ways to expand your income as a band is to sell merchandise to your fans. But what merchandise brings in the big bucks? Let’s take a look at the top four kinds of merch you can custom design and sell to your groupies, die-hards, and new fans alike.

Shirts

Band shirts are the hottest way to show off your love of music. Bands can make loads of extra cash with shirt sales, as these are the most often purchased kind of merchandise. If you’re on tour, sell shirts with the dates and locations of your shows. Offer shirts with your band name and logo for fans to wear and share your great music with others. The best way to make money off of shirt sales is to ensure variety. Have plenty on hand and offer t-shirts, sweatshirts, tanks, and hoodies. Have a couple of different designs to choose from in a variety of colors. Remember that fans come in all sizes, so be sure to offer youth and adult shirts in a range of sizes from extra small to XXL.

Hats

Tons of people wear hats, whether it’s a baseball cap to accessorize, a knit hat to stay warm, or a visor to shield the sun while they’re rocking out to your next concert. Team up with a company like capamerica.com to help you design a variety of hats to stock your merchandise tent. Offer different sizes and styles to attract all kinds of fans. You might even offer them on your website so that your fans can order them without you having to keep a huge supply on hand. Plus, putting your band name front and center on a hat is a great way to draw attention and bring in new fans. Who knows, maybe you’ll find people who like the design better than the music! With great designs comes more sales, even if your buyers never come to a show.

Can Koozies

Beer and bands go hand in hand, so why not offer the crowd a fun way to keep their drinks cold? Custom can koozies are a hot seller for adding to a collection and keeping cold drinks from getting warm, and they are a great way to spread awareness of your band. Many fans buy can koozies as a collector’s item, even if they never slide a cold one into it. When they do use them out in public, they are sure to start a conversation with others if your design stands out.

Keychains

Keychains are versatile and carried around everywhere. They are also inexpensive as a form of merchandise, making them a popular seller for your fans who don’t want to spend as much. Try fun shapes and designs when you sell keychains to your supporters, using musical shapes, your band logo, and flashy colors to draw attention. Include bottle openers to make the keychain more flashy and practical.

Published by: Martin De Juan