LAVIEDEERIC is a successful producer and growing artist who has expanded his music career into social media influence. His artist name, which translates to “The life of Eric” in French, perfectly expresses the celebration of his life experiences and multicultural background. As a social media personality, he continues to widen his reach to inspire more people to follow their dreams.
Born Eric Mutombo Matamba, LAVIEDEERIC has exhibited his passion for and dedication to music even at an early age. In his adolescent years, he made the most of every opportunity to engage in music-related activities. He performed in school musicals and plays and took part in Honors Chorus and the band. Through his constant practice, performances, and effort to learn how to play the piano, saxophone, and guitar, LAVIEDEERIC developed discipline, diligence, and focus that he now uses to navigate the music industry.
After high school, LAVIEDEERIC proceeded to study law while minoring in Biology at Drexel University. He continues to use his background and training in law in his career as a musician. Today, he is best known for his distinct and riveting lyrics, song arrangements, and instrumentation.
Coming from a unique background, LAVIEDEERIC actively encourages people to hold on to their self-belief and ambition. “No matter where you’re from, the color of your skin, shape, size, or culture… you can turn your dream into a reality,” said LAVIEDEERIC. His desire to inspire people around the world stems from his personal experiences. He was raised in a Congolese and Togolese household in Maryland, speaking French as his first language.
Given his life experiences, it comes as no surprise that LAVIEDEERIC has built a fan base of diverse individuals from various cultures, ethnicities, and age groups. Aside from his music, his clever and cool personality resonates with his audience, who see him as an inspiring musician and role model.
LAVIEDEERIC, together with Team Dobre, is taking the lead in transforming the YouTube and music space. At present, his most prominent social media presence is on TikTok, where he quickly gained over 70 thousand followers in just two months. He has also developed a significant following on Instagram. LA VIE is on his way to reaching 11 thousand followers on the popular photo-sharing platform. Beyond the number of followers, the artist has achieved and maintained a high engagement rate—an impressive 13 percent.
Exemplifying his message of pursuing one’s ambitions by believing in oneself, LAVIEDEERIC founded his own label, Exist Music, under Exist Worldwide LLC. Since starting his music career in 2015, LA VIE has become part of many platinum and gold records. More recently, he produced and wrote his latest Record “Stay Away” while also executive producing the Cyrus Dobre EP NEXT LEVEL, which contains 6 records all produced by LAVIEDEERIC. NEXT LEVEL includes the Tory Lanez featured track “Goin’ Up,” which is on pace to receive gold certification. Currently, LAVIEDEERIC is preparing the release of Lonely Nights, his debut EP.
At the age of twenty-five, LAVIEDEERIC has successfully established himself as one of the most exciting upcoming artists in the music and social media space. Regardless of what he finds himself involved in, LAVIEDEERIC has consistently delivered on his goal to uplift and motivate his audience.For more information, you can follow LAVIEDEERIC on Instagram.